himself. But this is not apparent in all players.Sometimes I see cases like this, the boy on the left could not possibly look like he loves games anymore.
I discovered that Henry Jenkins and Justine Cassell have created a powerful text analyzing the key areas in Gender Representation, they have improved my research and understanding when looking across media to search for sources. I looked further into reports created on 'WomenGamers.com' to look for information and female points of view, but i found this interesting article about gender bending by
Dr K. Wright. She made an online survey looking into why some male gamers choose to play a female character in games. She took the survey and got a feedback from 64 people and found that most of the results were similar within their answers. The only problem I can find in this article is that with most tests or enquiry's it is valid to not only show proof but make it a fair test. She did not look into why females choose to play as males within games. This could have raised a similar sort of answer and destroy her whole point. Not only does this raise points about how females are represented in video games, but I see it as a way of judging Male Players in the gaming world. I did not manage to find any sources for similar arguments from the male perspective, this would have been a great help into the battle of the sexes. I began this Archive from a non-biased point of view hoping to find texts regarding both male and female questions and answers to the gender representation within video games, instead as with most sources I tended to sway towards the focus upon female representation text as there are a wider selection of issues surrounding women with in the games culture, because games developers create games with a certain target demographic in mind. when creating these games from a semiotic analysis it is always good to build characters and environments using tell tale signs such as; 'Tomb Raider', Fantastic large open areas with full exploration to give it that obvious Explorer atmosphere, guns to provide an interest to players that like shooting, Lara's boots and equipment to show us that she will be travelling in an adventure.
Games like 'Red Dead Redemption', have a certain western theme; girls, burly/husky men, one on one stand offs, six shooters, cowboy hats and boots, horses and a burnt sandy environment. Fans will recognise these traits. Through the players having an interest in western movies we know that the women were always sassy and fragile in these types of films. These are all signs that people are familiar with. It will continue to happen in games but more so within films.
If games are the big culprit in creating stereotypical characters with large muscles big breasts and dirty attitudes. It is probably because the game industry has a smaller impact than film. Because of this, situations like the killing of Stefan Pakeerah will be blamed on video games and not film, even though film can have a larger impact of representation. The fact that Stefan Pakeerah had murdered his friend and had a copy of Manhunt in his bedroom, instantly the media point the finger at Rockstar North. I should have taken a deeper look into the cross between film and video game gender representation, there would have been easily the same amount of cases with the typical social constructs that build the characters that the actor/actress is playing, Maybe more of that in film.

I see that there are more problems within the games industry, because it is mostly men creating the character from their brain, having the design elements at their finger tips allows the Creator a chance to escape the reality and create their own world. Where as within film the characters are dressed up to look the part but the person playing that role is often as pretty or butch as we see them on screen and there is nobody to blame for their typical creation. Like Kate Bekinsale in underwold.It leaves me wondering that after all this if Tomb Raider was a Movie before the game would the title have attracted such media controversy over Lara as it has. As we all know there are people out there that look like the stars of games and film Directors are looking for them like Lara for instance with Alison Carroll.
bibliography.
http://www.geog.cam.ac.uk/research/projects/youthgenderconstruction/ accessed 21:24 26 april 2009
http://henryjenkins.org/2009/01/beyond_barbie_and_mortal_komba.html accessed 22:27 27 April 2009
http://www.amazon.com/Barbie-Mortal-Kombat-Gender-Computer/dp/0262032589#reader accssed 27 april 2009
http://www.womengamers.com/articles/editorials/gender-bending-games-part-ii/ accessed april 28 2009
http://www.womengamers.com/articles/editorials/gender-bending-games/2/ accessed april 28 2009
Reference materials.
http://news.bbc.co.uk/1/hi/england/leicestershire/3936597.stm may28 2009
http://www.rockstargames.com/reddeadredemption/agegate.html?ref=index.html accessed 28 may 2009
http://www.fantasymundo.com/imagenes/noticias/1375.jpg accessed 28 may 2009








